Eminent businesses are built on strong relationships. Relationships are key, they are so important in all aspects of our lives; love, family, business. Creating healthy relationships with the people we do business with can be critical in certain situations and at times make or break a life-long customer. So how do we build healthy relationships? Solid business relationships that actually last don’t just fall into our laps. There are some tips that can help entrepreneurs succeed. Signs by Tomorrow has been implementing these tips for over 20 years, which has made them our choice for custom signs in Kansas City.
To create relationships that you can rely on, being honest with your clients is essential. “Truth builds a solid reputation”. Learning about your customers, before you reach out to them will definitely improve your chances of making a good impression and succeeding and ultimately reaching your end goal. Learn what they value, whether that be turnaround time, customer service, or cost; Knowing what they expect and are interested in in the long-term will help you keep clients coming back.
The people at the front end of your business should be great listeners. Customers interact with these representatives first and they shape their opinion of your business based on them, so make sure they’re the right person for the job. Being a great listener empowers the client, it makes them feel important, valued and it helps them know that their needs and wants are important to the business. Never turn away anyone no matter how small they are. All content customers no matter the size will return. Whether it be through a reference or for their own next project they will come back eventually and who knows they might even be your next secret to success eventually. Treating others how you want to be treated is not something to be applied to our friend only!
And always always always stray true to who you are! Stick to your businesses values and beliefs. Nobody likes a phony! And believe it or not consumers can sniff them out quick, so no matter what situation your business is in, whether its a plateau or quick growth, remember what you built your business on. The more consistent you are the more your customers will trust you. Once you lose track of what you were originally built upon and people realize that, it is very hard to come back from it. Reputation can be quickly gained, but re-gained, its hardly ever achieved.
“Signs has worked with tight deadlines and quick delivery of orders when I need. They are good and fast! Always what I need and accommodating to any changes I need to make. I have walked in with a sign printing need and I have it the next day. Amazing.” -Kathy Drungilas, Business Manager
Signs by Tomorrow abides by these “relationship rules” and they have been most successful. We reached out to one of their clients and got to know them a little better. We reached out to Kathy Douglas, Business Manager at Buttonwood Art Space on Main Street. Charles and his skilled team of designers have created vinyl door graphics, board sidewalk signs, window banners, which are created for each art show, and artist posters.
Drungilas is more than happy with her experience working with Signs by Tomorrow, and “the best part about it is that they remember me every time I come in to the store -that’s great customer service.” She has already recommended Signs by Tomorrow to other business owners and will continue to use them for all of their signing needs.
If you have an idea for a new project or need help with your current one, contact Charles and his team at (816) 960-4546 or visit their website www.signsbytomorrow.com. For more information on the Buttonwood Art Space or to see a show schedule visit their website, www.buttonwoodartspace.com or call them at (816) 285-9040.
Unconvering Stronger Businesses, your Kansas City Business Blog.